You have a sudden lack of management resources and you don’t know how to deal with it?
You need a temporary assignment of a proven heavyweight executive manager to manage a period of transition, crisis or change within an organization?
If it is just for a few weeks or for several months, we are there, when it is getting urgent. We are quick, flexible and will help you out to make sure, that your organization will continue to work and that you can still reach your objectives.
Brand Management and Advertising
When you enter new countries or regions, there are some key questions to clarify: Is your brand already perceived in the market in a certain way? Is this the way you want it? If your brand is unknown, how to analyze and plan for placing the brand and its perception in the market? How to make sure that cultural aspects are well included in order to avoid a false start and massive damage on image?
Developing a good relationship with the target market is essential for brand management. Brand management should oversee all aspects of the consumer’s brand association as well as relationships with members of the supply chain.
We can provide expertise that will allow you the best possible placement and cultivation of your brand.
Development of Distribution and Sales Concepts
When you enter new countries or regions with your products and/or services, it is a fundamental step, to do it in a way, which makes sure that your products/services reach the targeted customers in the most direct and cost efficient manner.
Although distribution may be seen as relatively simple, in practice distribution management may involve a diverse range of activities and disciplines to be arranged and harmonized in order to be successful:
- detailed logistics,
- inventory management as well as
- channel management including
- selection of channel members and
- rewarding distributors
With our experience, we can help you to organize this and make the right decisions in order to allow the fastest and best possible success for your business.
This may open up the need to clarify also Brand Management and Advertising.